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India has been a quite speculative market place for Adidas.[why? ] Despite this Dave Thomas, managing director of Adidas in India is ambitious of the country's possible. The enterprise hopes to double its revenue from Rs. 805 crores by 2020. In 2015, the enterprise had signed Ranveer Singh nike air max command a prominent Bollywood actor as a brand amnike air max vita bassador to the company's merchandise. The enterprise later decided to use the people's practically religious adoration for the game cricket to market their brand.